BY ARIK HESSELDAHL ALL THINGS D
Some important components used to build Apple Inc.'s iPhone 5 cost a little more than those of the phone's predecessor, owing to an improved display and a more-advanced main processor chip.
Yet Apple was able to take advantage of lower costs on other components and kept its overall component expenses just slightly higher.
That was the conclusion of an analysis conducted by the research firm IHS on Friday.
The firm estimated the combined cost of the components for the iPhone 5, what is known as a bill of materials, at $197, or only $9 more than for the iPhone 4S. ...
Source: http://online.wsj.com/article/SB10000872396390444358804578014324237277516.html?mod=rss_Technology
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